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Sarah Segal

CEO and co-founder, simplydbs

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Sarah Segal

CEO and co-founder, simplydbs

Sarah Segal, CEO and co-founder of simplydbs, focuses on business development and fostering innovation in the products that are changing how CRE demand data is generated. Sarah has worked in the industry for some 20 years, and has held senior roles at Informa PLC, RealNet and CBRE. Sarah has a broad range of experience, including transactions, consulting, data generation and research. Her commitment to the real estate industry has earned her numerous awards, including WLI Champion and NAIOP Developing Leader Award. Sarah has given back throughout her career with volunteer and board positions, such as United Way, JDRF, Canadian Lodging News, UJA, Forest Hill Jewish Center, RHA, NAIOP (Toronto & Corporate) and more.

Why renters are more comfortable with AI in building operations than we expected: Part II

Sarah Segal Technology AI National Feb. 4 2026

PART II: After years of caution and privacy concerns dominating the conversation around the use of artificial intelligence in the built form, we decided to seek hard data from Canadians in our most recent rental housing study.

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